Evan henderson

Ferguson Plumbing – Digital Engagement Center

A digital campaign for the largest plumbing wholesaler in North America–Ferguson Plumbing.

Their "Digital Engagement Center" is a fully responsive, interactive and personalized landing page that drops in appropriate content based on the user's unique key code assigned to them. Depending on who is viewing the page, completely different offers, information, and content are visible and accessible based on that person's history with the brand, region, profession, etc.